Good design is a driver for innovation and increases competitiveness.

Design management helps organisations and enterprises to increase value and customer satisfaction.

Our mission is to help bringing design to the strategic level inside your company and increase your competitive advantage.

User-centred approach, design thinking, service design methods and co-design workshops are our expertises for finding the best solutions for your clients needs.

We help increasing integrated brand, product and service experiences.

What do we offer?

Design diagnostic – Design strategy – Matchmaking with designers and agencies – Design specifications – Design mediation – Project management – In-house co-creation workshops – Creativity workshops  …

What is design innovation?

’Design’ is often used to define the aesthetics of something or how components are constructed. In the context of innovation, design, offers much more than that.

Good design is essential for successful innovation. Value is created by solutions that are desirable, useable and feasible.

Latest project:

“Créathon” – Participatory workshop for developing the new identity for the Grand-Duchy of Luxembourg

The mission was to generate various concepts how the identity of the Grand-Duchy should look like and what elements are needed […]

From our blog:

“Design has nothing to do with art”: Design legend Milton Glaser dispels a universal misunderstanding

November 5th, 2016|Comments Off on “Design has nothing to do with art”: Design legend Milton Glaser dispels a universal misunderstanding

Design is not art. It’s a distinction understood by practicing designers, but it still eludes many. In an Oct. 29 talk at the Guggenheim Museum in New York City, the 87-year-old graphic design legend [...]